2018 - Present
Manage post-career brand strategies for professional athletes, enhancing their influence in new digital and influencer spaces.
Cultivate partnerships with high-profile brands, including a successful digital campaign for the Big Ten Conference and event execution for Footlocker.
Collaborate with industry leaders, producing a documentary for music producer Kosine and a video series with Nike featuring local football athletes.
Generate over 10 million YouTube views through featured videos with notable athletes DK Metcalf and Jamal Robinson for the Seattle Seahawks, while accumulating over 6 film awards for current projects.
Jan 2012 - Oct 2017
Managed event operations and marketing for a 22-state region, overseeing a cross-functional team to ensure seamless daily functions.
Led event management for high-profile events, including the Chi-League Basketball event for four years and the 2014 World Basketball Festival.
Achieved recognition as a Global Maxim winner for excellence in event execution and marketing strategies.
Developed and executed brand awareness and growth strategies that expanded the Central Region, exceeding national expectations.
May 2009 - Jan 2012
Coordinated and launched NFL operations in NYC, leading cross-functional teams to achieve strategic objectives in public relations, brand management, and digital services.
Executed vendor management to enhance the execution of company events, while developing and rolling out budgets for consumer-focused initiatives.
Implemented strategic planning to elevate brand presence through venue securement, product storytelling, and influencer acquisition.
Jul 2005 - May 2009
Led brand representation and event management during high-profile initiatives such as the "More Than a Game"
tour with LeBron James and the "Stages" event with Lance Armstrong.
Executed project management for prominent events including All-Star Weekend, Nike+ launch, March Madness,
Art Basel, Musicfest NW, Futsal World Tour, and Nike Team Nationals.
Optimized brand exp
Create Your Own Website With Webador